CHAPTER X

THE REWARDS OF JOURNALISM—CHIEFLY FOUND IN CONGENIAL EMPLOYMENT—COMMUNITY SERVICE

A broader comprehension than that reflected by mere pecuniary results is necessary to a proper estimate of the rewards of journalism. Great pecuniary success has come to a few metropolitan newspaper owners, moderate success to many owners in other cities; but the number of successful owners is very small compared with the thousands, in number, of journalists who are working for salary only—the men who represent the journalism of the day.

It is difficult to compare the rewards of journalism with those of any other business or profession. If we consider the pecuniary rewards the comparison certainly must be unfavorable. Let us see:—

Many successful lawyers have incomes from fifty thousand dollars upward, a year. Many physicians and many surgeons make fifty thousand dollars or more by the practice of their profession. There are oculists and artists who make thirty thousand plus. Our prize operatic singers have soared to two hundred thousand. The presidents of banks, railroad companies, insurance145 companies, steel companies, copper companies—men who have achieved high success in their business—commonly enough have salaries of from fifty thousand to one hundred thousand dollars a year and every opportunity to double the sum if they choose to live up to their privileges. These are the prizes of the calling to the most successful men in it; and in a way they measure the success of the men who have won them.

But there are few prizes in the newspaper business. Nothing like these big salaries is paid to the men who achieve supreme journalistic success. In New York City for instance—and New York is the best newspaper city in the world, pays the biggest salaries, and offers the best journalistic advantages and chances—possibly ten editors have twenty-five thousand dollars a year. One brilliant editor has much more than this sum for the reason that his contract with the owner—made when the sheet’s circulation was small—was based on the number of papers to be sold. The circulation increased to phenomenal figures and so did the editor’s pay. Of the seven thousand newspaper editors and writers in New York City, a number not exceeding twenty have salaries of more than twenty thousand dollars; yet those who have achieved genuine success in the business—success that is relatively as great as that of the bank presidents and professional men mentioned above—may be numbered by the hundred. Newspaper salaries are very much larger than they were forty years ago, double as much in some departments, yet, despite this, the pecuniary rewards146 have no comparison with those of many other professions or businesses.

Since this book’s intent is to tell the young man just what journalism offers we may say that in New York City, at this writing (1922) the salaries of editors in chief, for morning and evening newspapers, range from fifteen thousand to thirty-five thousand dollars; those of managing editors from eight thousand to thirty thousand dollars; city editors, four thousand to ten thousand dollars; copy readers, two thousand to four thousand dollars; dramatic and music critics, four thousand to seven thousand five hundred dollars; staff writers on finance and politics, four thousand to eight thousand dollars; reporters, one thousand to seven thousand dollars.

These then are the pecuniary rewards of the business to the men who do not achieve ownership. In other cities they are much smaller; in the small cities not more than half so much.

Prices paid for newspaper work differ materially in different offices. For reasons of policy or poverty some pay much less than others. The higher sums just mentioned go to the few only, for it should remain in mind that there is one editor in chief only, one managing editor, one city editor, one dramatic critic on each sheet, and the daily newspapers under consideration number twelve or fourteen only in the metropolitan district. Three quarters of the newspaper workers on these journals earn less than four thousand dollars each a year. The man who earns five thousand dollars147 a year in a New York office is rated as highly successful and desirable, and usually his services are in demand in other offices—for good men in journalism are exceedingly scarce.

To the youngster just entering the business these newspaper salaries may look attractive; indeed one of the magnets of the calling is the fact that from the first the beginner is paid fifteen or twenty dollars a week, or enough to live on. Physicians and lawyers frequently make comparatively nothing for a year or two after they begin. And many newspaper men seem satisfied to work along through life on what they can get. In all offices may be seen the pathetic spectacle of men with silvered locks who have sat at the same desk for more than a third of a century.

Newspaper work is fascinating, yet it is sadly ephemeral. In the big city the life of the newspaper is six hours; in the small city less than twenty-four. The morning newspaper lasts until toward noon; the evening sheet ceases to thrill at bed time. Dawn brings a new edition and yesterday’s is forgotten forever. The bright sayings of the editor amuse and interest for the moment but they do not live. They are not of a nature to make a lasting impression or reward.

Greeley is remembered as a vigorous abolitionist and temperance advocate and a virile writer on national topics, but to-day his writings are unsought save by a few students of journalism and a few historians of Civil War times. That William Cullen Bryant was a great editor is almost forgotten; but his fame as a148 poet lasts. Samuel Bowles and Murat Halsted and Joseph Medill and other great editors of the Civil War period had nation-wide reputations as upholders of Lincoln and as champions of the union cause. They are absolutely unread to-day. Dana, whose splendid scholarship, whose familiarity with all literature, whose marvelous memory and whose stupendous reservoir of information must have insured him lasting fame had he devoted himself to the making of books, was so fascinated and so incessantly busy with the making of newspapers that he attempted little that might interest future generations. He must have attained the heights of literary reputation had he undertaken authorship. Eugene Field toiled in routine newspaper work for twenty years; his fame rests in his verses. Nobody remembers John Hay as a hard-working journalist, yet he was one, and a good one, too. He will not be forgotten as a statesman and a poet. Walt Whitman’s many years of editorship seldom are recalled: his poetry lives. Who knows that Edgar Allen Poe was an editor from 1835 to 1847; who does not know “The Raven?” Noah Webster was one of the founders and editors of American Minerva in 1793. John G. Whittier was an editor until he abandoned journalism for authorship. Oliver Wendell Holmes wrote for periodicals from 1857 until 1891. Thomas Jefferson founded the National Gazette in 1791. James Anthony Froude was a newspaper writer. William D. Howells began his career as an editor. These men must have done fine newspaper work, but little record of it remains.

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In France, just at the close of the World War, nearly all the members of the government had been writers for the newspapers. They will be remembered as statesmen, not as editors. Of them Mr. Stéphane Lauzanne, the editor of le Matin, says:

    Mr. Raymond Poincaré, the President, formerly wrote articles that were remarkable for their clearness, lucidity, and argumentation on the greatest economical and political problems that ever agitated France. Mr. Georges Clémenceau, Premier, has always been looked upon as the first newspaper man in France, the pride of the French press, for as a matter of fact, he has been the guiding spirit and active head of several important newspapers, creating them, making them up, editing them and inspiring them—in a word, setting his mark upon them. Mr. Stephen Pichon, Secretary of Foreign Affairs, is also a newspaper man. For a long time he was on the staff of Justice and afterward publisher of le Petit Journal. Other members of the French Cabinet, Mr. Lafferre, Secretary of Public Education; Mr. Klotz, Secretary of Finance; Mr. Georges Leygues, Secretary of the Navy; have also written in the great dailies of Paris and Mr. J. M. Dumesnil, Under-Secretary of State for Aviation, was at the beginning of his career a brilliant and active reporter.

No, newspaper articles, sparkling and spectacular as many of them are, must be recognized as ephemeral. The editor has no time for leisurely work. He rarely studies a single subject long enough or intensely enough to become profoundly authoritative on that subject. He goes on through life informing, elucidating, explaining, protesting, analyzing, until overtaken by the infirmities of years he passes from view. In a hazy sort of a way it is said of him that he was a great editor,150 but all that he wrote for his newspaper is forgotten. He leaves little for future generations to ponder over.

Alas! It is a sickening, saddening thought that the newspaper is for the moment only and that the editor who leaves behind him a lasting record of greatness has gained it through some other line of endeavor.

To the ambitious man the average newspaper salary means little. Any possible savings from it must be insufficient to make him especially prosperous. They do not insure against a pinch in old age or against misfortune. They do not permit of the accumulation of much property or capital. They furnish a feeble inspiration to the ambition that seeks the comfort of leisurely life, the stimulation of extended travel, or the luxury of intellectual repose and freedom from physical exertion that every one hopes may bless his declining years.

And if these conditions be true of metropolitan workers, how much the more must they befit the writers for newspapers in the smaller cities and villages. It is not the ideal of the American boy either in country or city to live forever in a rented house or on a small salary, or, indeed, to live the simple life. The small-city journalism offers little else than these if the young man cannot become a newspaper owner. To the man who owns his sheet the rewards are more abundant. But ownership involves the possession of capital and usually the young man just through with student life has no capital except his brains. In other callings the capital of brains commands success, notably in151 the law, in medicine, in engineering, in architecture, but in the newspaper business, while brains are absolutely essential they advance the young man only so far, give but feeble reward, unless reinforced with capital with which to buy a newspaper property. It surely is a discouraging feature of the calling that, however intellectual or learned a man may be, he rarely achieves more than moderate pecuniary success, as long as he remains an employee.

In the big cities the big properties have a money valuation measured by millions of dollars. They are owned generally by very rich men or families and ownership rarely changes. To possess one of them has been the ardent and unaccomplished ambition of thousands of men: capitalists, statesmen, reformers, philanthropists, cranks. The chance of the young journalist getting one is infinitesimal. And in the small city the price put on a newspaper that by chance happens to be for sale is far beyond its earning value. There seems to be some mysterious ingredient in newspaper properties that gives them a fictitious value in the mind of the owner. Whether it is prospective influence, or prospective prospects, or what, nobody is able to explain; but the sheet is always “worth much more than it is earning.”

It is a curious fact that, whereas a factory, or a store, or a farm, or a railroad that has not made a cent for five or six years, will sell for no more than its old junk represents, nevertheless a newspaper with the same poverty of profits commands a price based on152 a prodigality of profits. The very great success of some newspapers seems to have inspired the belief that any sheet may be made profitable if properly managed; but it should not be forgotten that business ability counts for quite as much as editorial excellence on the newspaper balance sheet. Indeed, it may count for more, for have we not seen excellently edited sheets fail utterly, and do we not know of others, utterly devoid of editorial worth, in which the joy bells of prosperity tinkle a cheerful chime?

Since then the savings from the salary of even the successful newspaper writer are insufficient for the accumulation of property or the establishment of any considerable prosperity, and since newspaper ownership involves the investment of capital and smart business ability as well, it follows that our young man must look beyond mere pecuniary gains for the rewards of journalism.

What then are some of the rewards? The editor may exercise his gifts of persuasion in unnumbered directions. The important activities of the world pass by him in daily review. His mental vision may survey the entire field of human thought, furnishing delightful subjects for consideration, for study, for exposition. In all modesty and without vainglory he may rejoice in the satisfaction of well directed influence; may find pleasure in the responsibility of influencing public opinion; may take pride in the endeavor to aid in the intellectual and moral uplift of his fellow-men. What greater reward hath man than this?

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There are no problems of statecraft, science, society or religion, that he may not undertake. Everybody likes to tell his neighbor the latest news and gossip and especially likes to add what he thinks about them. The newspaper editor tells his information to thousands; and he finds additional satisfaction in telling it well. To take a hand in every political shindy is uproariously good fun; indeed, notwithstanding all its importance, its responsibilities, its dignities, there is more fun in the newspaper business than in any other occupation known to man.

Neither are the joys and the advantages of a newspaper connection confined to the editorial desk alone. In consequence of his abundant fund of information on current events and his knowledge of the ways of the world the editor is asked to participate in all sorts of public events. This is particularly the privilege of the editor in the small city where he is well known and where everybody seeks his good opinion and good will. There he is found in meetings and councils and all social gatherings of any account, taking active part in the speaking and the disposing. There, too, he is active in party politics, in community interests and in the town’s public life. In the big cities he is less in public gaze, yet, if he has reached editorial success, he finds himself welcome wherever people gather. If perchance he can speak pleasingly he is asked for addresses to all sorts of audiences and for after-dinner speeches at public banquets. His long experience in mingling with public men gives him ease of manner in social gatherings.154 Constant practice in writing usually gives him the gift of ready speech.

The editor is asked to consult with citizens’ committees, to sit with advisory boards, to take membership in all sorts of organizations and clubs. He has every opportunity to participate actively in the social, the political, and the intellectual life of his parish. And the wise editor does all those things, appreciating that it is to his business advantage to mingle with the people, to know what they are talking about, what interests them, and what may be their opinions.

Nor can it be denied that the editor of importance finds supreme satisfaction in the acquaintances he makes. No other occupation offers such opportunity for meeting public men, for intimacy with those who are influencing the intellectual and the commercial world. His very environment brings him in contact with them. He has the instruction of their wisdom and their opinion and they are interested in him because of his familiarity with current events; and very often the choicest of comradeship results. He knows his fellow editors. He knows the successful authors, the essayists, the critics, the makers of literature and the lovers of literature, the men conspicuous in education, the leaders in the social world. He may, if he will, find himself in constant association with the brightest minds and the most intellectual people of the period—and who shall say that this is not greatly to be desired?

Yet more naturally, however, comes association with155 men in the public service, with the leaders of political parties and of political movements. If the editor’s journal chances to be in accord with one of the great political parties the editor finds himself in the confidence of the party leaders and participating in their councils. His advice is sought as to party plans and measures, the availability of proposed candidates, the conduct of campaigns and the operation of the party machinery. Successful editorship involves a fine knowledge of party politics, a constant study of national issues and of statesmanship and of the requirements of public service, as well as searching inquiry into the science of government and the intricacies of diplomacy. The journalist’s training especially fits him for political activity and very frequently, after a few years of editing, he joins in public service or engages in professional politics.

Indeed, very many newspaper writers drift into businesses that promise better pecuniary rewards. They start in journalism because it pays something from the first, but careful calculation discloses little promise for wealth in the future and they seek the golden dollar elsewhere.

It is not to be urged that journalism especially fits a man for commercial life, nevertheless there is a mysterious influence in it that makes a man out of a boy very quickly. A few years of reporting in a big city makes him mentally alert, if anything can, and teaches the ways of the world as nothing else does. He experiences a new phase of life every day of his156 life. He is taught to search for facts, to seek for causes and to foresee results. He gets broadness of vision, expanse of comprehension, and rugged contact with the world—contact with the men whose efforts are important enough to command publicity. The nature of news reporting is not generally understood. Routine reporting is comparatively easy. The reporting of highly important events is extremely difficult. In political convulsions, in financial panics, in commercial failures, in big criminal cases, in social scandals, in crooked legislation, in most of the topics that excite mankind, the people most involved strive to conceal the real facts. How is the reporter to know whether he is being lied to or not? Ah! but he must know. It is his business to know.

It is the commonest of reportorial experience to have the information given by one man positively contradicted by another. All decent newspapers insist on accurate news reports. They cannot afford to be untruthful. It is of the utmost importance to them that the narrative of a great piece of news, to be read by a million persons, be written with absolute fidelity to fact. It may be said in all truth that the experienced reporter starts out for the facts of a big case with the expectation that half of the people involved will try to mislead and fool him. He questions every statement made to him and the motive of the man who makes it. He verifies it through some other medium. He becomes a detective. He uses every trick of the calling to extract unwilling information.

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This search for truth is one phase only of the many that constitute a reporter’s experience. They involve the absorption of a mass of information, an intimate contact with men of affairs, the cultivation of ability to think quickly and speak easily, and mingle pleasantly with the world. It has been urged with some reason that five or six years of this sort of thing better fits a young man for almost any kind of business than does sitting at a clerk’s desk learning the rudiments of the business.

But the intelligent or educated young man with a grain of perception in his makeup should understand that the joy of living is found in congenial employment—in work that inspires and educates and delights. There would not be much happiness in this world if happiness depended on riches. The good physician finds greater satisfaction in the helpfulness of his service than in the collection of his fee. The money value of Mr. Edison’s discovery is probably the very last thing he thinks of.

The Rev. Washington Gladden, who gave his life to the ministry, was first an apprentice in the Owego Gazette and he never thereafter could withstand the fascinations of newspaper writing. While conducting his parishes he contributed to various publications. He conducted a magazine of his own while in Springfield, Mass., of which he says: “I edited it in connection with my parish work, doing all the editorial writing, ten pages of minion every month, conducting all the correspondence, reading all the proof, and making up the158 pages in the composing room. That was really worth while. I never had a better time.” “To generate and diffuse a sound, sweet, generous, wholesome public opinion is the best and the biggest business in which any human being can engage” was one of his maxims.

There is no denying the fascination of power and of influence, the satisfaction of persuasion and of direction. The editor comes to love his work because he feels that he is participating in leadership. He appreciates, perhaps, that he is the custodian of something new and he glories in the thought that he may communicate this new thing to the world; rejoices that he is influencing others to see as he sees, to think as he thinks, to understand as he understands.

He comes to understand the delights and the responsibilities of persuasion, appreciating, as Sir Arthur Quiller-Couch tells the Cambridge students, that persuasion is the aim of all the arts, of all exposition of the sciences, of all useful exchange of converse in our daily life; as it is the end sought by the artist in his picture, the mathematician in his problem, the clergyman in his sermon. “Nor can I imagine any earthly gift more covetable by you, Gentlemen,” says this lecturer, “than of persuading your fellows to listen to your views and attend to what you have at heart. Suppose that you wish to become a journalist. Well, and why not? Is it a small thing to desire the power of influencing day by day to better citizenship an unguessed number of men, using the best thought and applying the best language at your command?”